A unicorn? Really? Well, lets see.
First, I hold three patents for mobile tech, one for Ai integration.
I’ve started a couple successful ad agencies, one in Calgary and another in Toronto.
I’ve created a couple mobile platforms, including Snibble, which is growing in 30 countries.
I‘ve created and launched fintech brands, alcohol brands, cpg brands, and even some cannabis products.
I’ve stood in front of CEOs, helping them see a new visions for their companies.
I’ve also stood in from of investors to sell them on my vision.
And by the way, until you’ve stood in front of a room of investors to ask them for a couple million of their own, personal dollars, you have no clue what pressure is.
To wrap this up in a neat little bow, I’ve written many ads that have won awards around the country and around the world.
And I still gIddy about a new idea.
So if all that doesn’t add up to a unicorn, what does?
Using Ai to create a new level of mobile engagement.
Award-winning creativity plus powerful insights equals big success.
Proof that creative drives powerful results in social.
Over two million Canadians take a break from texting and driving with Texi.
We proved that cannabis isn’t just for stoners.
When you have a small budget you need a big idea.
The number one reason anyone travels is to meet friends and family, so we helped Alberta makes friends around the world.
A big idea articulated in a manifesto, then united advertising, digital, social, and retail experience to deliver a needed sales boost.
Simple insight: when you want a job, you go to an ad school. When you want to learn how to become one of the greats, you go to OCAD.
The first of five years of Award-winning RAV4 Cube commercials. It resulted in over 30% sales increase.
Part of an overall tv, digital, social and PR launch to save jobs in Leamington, Ontario.
The French don’t have big, beautiful things like we do in Canada.
A 180 degrees look at promoting regional tourism within Canada.
We won the hearts of Canadian pickup truck drivers by demonstrating that we understood their culture. We won a few awards, while Toyota Canada won sales 35% above projections.
The brief from the client was to make a commercial that would both get banned and win awards. Happy to report that we achieved both.
How get the attention of top creative directors? Speak to them directly at award shows. Part of a multi-award-winning campaign that narrowly lost Best of Show at the Marketing Awards on a technicality.
A multi award-winning, Best of Show whimsical spot featuring two Masai warriors. Fun fact; the spot was shot in February in minus 10 weather.
Snibble use Ai to analyze a user’s message and then, in real time, provide hyper-relevant video content suggestions that the user can add to their message with one tap. No other video or messaging platform makes sharing content so easy. So we patented the crap out of it.
Andrew Shortt
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